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Direct Marketing Testing – Walk Then Run
Added On:
Tue 14/Dec/2010
Last Updated:
Tue 14/Dec/2010
Blog Name:
Direct Marketing Testing – Walk Then Run
Description:
As any good direct marketer would tell you, testing is the key to a successful direct mail campaign. Having the right balance of test elements allows you to understand what components are working, and what needs continued refinement.
http://seattleprinters.wordpress.com/2010/10/22/direct-marketing-testing-%E2%80%93-walk-then-run/
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