Description:
Every nuance of service/customer service is unique and can never be repeated exactly. The reason why it is considered unique is because each time you render a service to your golfer, the delivery, action, and approach is different. Your service will vary on every golfer you will be dealing with, but you have to make sure that you maintain consistency in the message of your brand you want to get across to your golf market through your customer service.
http://www.golfmmc.com/golf-club-marketing-service-blog-79/