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How can you derive an optimum distribution mix for your B2B marketing dollars? - Part 3

Added On:
   Fri 27/Nov/2009
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   Fri 27/Nov/2009
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   How can you derive an optimum distribution mix for your B2B marketing dollars? - Part 3

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   Here’s a quick rationale for my choice of content & channel mapping in my previous piece. For instance, C/V level decision makers in larger businesses would rarely, if ever start researching stuff on Google.
http://thinkedynamic.blogspot.com/2009/11/how-can-you-derive-optimum-distribution.html

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